Workshop 4

WORKSHOP #4:
FREEDOM FROM BINNING

Tuesday, February 7 1:00pm-5:00pm

SPEAKER:

Eric Senders

Segment Marketing Manager

Philips Lumileds Lighting

This workshop will review the history and reasons for LED binning (three-dimensional) and compare it to binning for other light sources. It will focus on color binning with review and discussion of different binning methodologies and approaches as well as opportunities and traps. It will also discuss the importance and perspective of color binning to the OEM, lighting designer, and end-user.

Eric Senders is the Segment Marketing Manager for Philips Lumileds Lighting, with a focus on accelerating the adoption of LEDs in the retail and hospitality markets. During his first several years at Philips, he was involved in the introduction of LED-based phosphors and the successful launch of the paradigm changing MASTER LED retrofit luminaire product line which was launched in 2008 as a replacement for halogen bulbs. As a marketing manager for Lumileds, Mr. Senders works with lighting designers, architects and specifiers to accelerate the use of LEDs in general lighting applications. Together with the luminaire manufacturers and market influencers, such as municipalities and utilities, he is working on never before possible solutions with Lumileds’ high-power LEDs.